In the Dorchester Reporter: ‘All-Inclusive’ campaign seeks to broaden Boston’s image
All-Inclusive Boston, a $2 million marketing campaign aimed at promoting Boston as a multicultural tourism destination to boost the city’s hobbled hospitality industry, launched on Monday after months of planning that started under the Walsh administration. Mayor Janey unveiled the push during a press event at Hibernian Hall in Roxbury in which she praised the campaign.
On NBC10 Boston: Boston Mayor Unveils ‘Inclusive’ Recovery Plan for Tourism, Hospitality Industries
Boston Mayor Kim Janey unveiled a new campaign Monday to promote an equitable recovery for the city’s tourism and hospitality industries as well as small businesses which have been hit hard by the COVID-19 pandemic.
On Boston.com: The city is launching a new tourism campaign to help combat its ‘racist’ reputation
Acting Mayor Kim Janey introduced a new tourism campaign for Boston that “boldly puts our people and our neighborhoods front and center for the very first time,” she said during a press conference at Hibernian Hall in Roxbury on Monday.
On WCVB 5: Mayor Janey unveils ‘All Inclusive Boston’ campaign to promote tourism, hospitality
Janey and the city’s advertising partners visited Hibernian Hall in Roxbury to announce the new campaign, “All Inclusive Boston.”